Employer Branding

Benefits of strong employer branding:

• Increase applications, including spontaneous applications
• Attract the best talent
• Fill jobs faster
• Reduce recruitment costs
• Boost staff retention
• Grow your reputation, supporting applications for funding 

Branded Content

Inspire applications by telling your story in branded content articles or video on nature.com, crafted by our expert custom media team.

Showcase your people, your research, and your state-of-the-art facilities.

Your content will link to your Nature Careers employer profile and open vacancies.

Learn more about branded content.

Banner Advertising

Be top-of-mind when scientists look for jobs by running brand-building banners across Springer Nature. 

Advertise across:

• our journal websites, targeting specific journals, audience segments, and niche keywords
• our journal e-alerts and Nature Careers e-newsletter
• your job postings on Nature Careers (a static 2000 x 300px image)

Enhanced Employer Profiles

Enhance your employer profile on Nature Careers to tell your story; showcase who you are, what you stand for, and what a career with you can look like (including how you differ from other employers in the field).

Enrich your profile with embedded images and video to highlight your people, facilities, and culture. 

View a sample Enhanced Employer Profile.

Custom podcasts

Broadcast your brand via a growing medium that your audience chooses to engage with.

Working with us, you'll create a series of six 10-minute custom episodes, to be broadcast after our Working Scientist editorial podcasts.

Co-branded marketing campaigns drive your podcast listens, which average 12,000+ per month*.

Custom webinars

Directly engage with prospective candidates and generate job leads through a webinar.

You supply the subject matter and presenters, while we look after everything else - from set-up and promotion to moderating the live webinar.

A webinar is a great option for those wanting to get extended time with potential candidates.

Career Guides

Grow your reputation in a particular research or geographical area by featuring in our Career Guides.

Your ads or branded content articles can feature in our Career Guides, which are published in the Nature journal and on nature.com — a great opportunity to showcase why researchers should join your organization.

Solus Emails

Reinforce your branding and promote vacancies to Springer Nature audiences who have opted to receive emails from trusted third parties.

Supply your own HTML email and customize your targeting by scientific field, journal, country, and more.

Print Advertising

Boost your memorability by reaching scientists across more touchpoints including print.

Advertise in our print journals — from multidisciplinary journals such as Nature, to subject journals such as Springer's Journal of Materials Science and BMC's Genome Biology.

Sponsorship

Align your employer brand with a hot topic in STEM careers by sponsoring our editorial careers content. 

Sponsor an editorial Collection, a podcast or webinar, our #ScientistAtWork photo competition, or one of our renowned surveys.

Learn more about sponsorship.

Event Listings

Drive attendees to your scientific events by listing your events on our website, visited by over 150,000 academics from across the globe, every month**.

Ensure your event gains visibility via our trusted website.